‘Safe Travels’ is a special safety and hygiene mark to provide consistency and reassurance for consumers to speed the Travel & Tourism recovery. Portugal is among the first destinations to adopt private sector protocols and stamp.
The World Travel & Tourism Council (WTTC) has launched the world’s first ever global safety and hygiene stamp. The specially designed stamp will allow travellers to recognise governments and businesses around the world which have adopted health and hygiene global standardised protocols – so consumers can experience ‘Safe Travels’.
The landmark move by WTTC, which represents the global Travel & Tourism private sector, has also received the backing of the influential United Nations World Tourism Organization (UNWTO).
Eligible businesses such as hotels, restaurants, airlines, cruise lines, tour operators, restaurants, outdoor shopping, transportation and airports, will be able to use the stamp once the health and hygiene protocols, outlined by WTTC, have been implemented.
Rita Marques, Portugal’s Secretary of State, said: “Portugal has been committed in reassuring our tourists they will always have the best experience in our country. This stamp, together with our “Clean & Safe” program, is one step further in reassuring everyone that we care, our destination is focused on recovery, and trust is at the core of our business.”
WTTC and all its Members from around the world have the safety and hygiene of travellers as their top priority.
Last week WTTC’s launched the first of range of new worldwide measures that were part of its Safe Travels protocols to rebuild consumer confidence and encourage the restoration of the global Travel & Tourism sector. They provide consistency to destinations and countries, as well as guidance to travel providers and travellers about the new approach to health, hygiene, deep cleansing and physical distancing, in the post COVID-19 world.
The protocols are also being defined following the experience of WTTC members in dealing with COVID19 and based on the best available medical evidence. It also follows guidelines from the World Health Organisation (WHO) and the Centre for Disease Control and Prevention (CDC).
What do you think about this initiative? Does it influence your decision about where to travel to?